Schulte Berater + Planer: Fresh Start Bakeries (FSB) invests in Poland

Fresh Start Bakeries is one of the largest global suppliers of bakery products for the foodservice and consumer markets, with production facilities in eleven countries across five continents. The company is a subsidiary of Aryzta AG, an internationally active Swiss frozen and convenience bakery company. Key success factors include excellent product quality and comprehensive service.

A new site is being established in Poland to expand production capacity. State-of-the-art technology and sophisticated processes ensure highly efficient production of baked goods in the B2B sector.

Our Challenge - New location with expanded production capacity

An international project team from FSB had 15 months to realize the specification, installation, and start-up of a bakery production facility. This greenfield project presented special challenges:

Developing the site and constructing an industrial building with frozen storage
Defining a layout to create optimal process conditions
Conducting tenders and purchasing
Project management and investment control

SBP was tasked by FSB to handle technical procurement, supplier management, and provide support for overall coordination.

Our Solution - Assigning responsibilities, regular meetings, and supplier management

Clearly assigning responsibilities within the project team led to high work efficiency
Managing suppliers and creating clear contracts covering all purchasing aspects minimized potential interface issues later on
Regular meetings and result protocols supported the project work

Our Solution - Through good collaboration with all parties involved

the project stayed within the planned time and budget
the new factory started production in March 2013

Contact Person - Would you like more information or do you have a similar project?

I look forward to hearing from you.

Stefan Schulze Weischer

+49 (0) 251/8 57 18-44 schulze-weischer@sbp-ms.de

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Customer testimonials that convince - Learn what our customers have to say

“The project with Schulte Berater + Planer on a sensitive and important topic in our transport logistics was very goal-oriented and successful. We received vital impulses and also found the collaboration within the project team to be very agreeable.”
Klaus Hartmann, Fleet Manager, nobilia-Werke J. Stickling, Verl
“We have been working with Schulte Berater + Planer for 20 years. Our first project, the planning and realization of a new logistics center across from the brewery, was a great success. Since then, we have achieved much together in partnership, with projects in logistics and the digitalization of processes. On a personal level, every reunion is always a pleasure!”
Franz Kolm, Head of Logistics, Privatbrauerei Zwettl, Zwettl
“When we faced the challenge of finding the right concept for our new logistics location in 2021 due to our dynamic growth, we relied on SBP’s expertise. The collaboration resulted in a convincing overall concept, which is why we decided to entrust SBP with the project management for the complete realization of the new location!”
Tim Schön, Managing Director, Kreyenhop & Kluge
“I have known Schulte Berater + Planer for many years now and appreciate the flexible and competent support for a wide range of tasks in logistics and strategy. With SBP, we can quickly and efficiently bring industry experience, up-to-date know-how, an external perspective, and professional project execution into our project teams.”
Jörg Metzner, Head of Logistics, Paulaner Brewery Group, Munich
“With SBP, we succeeded in a better understanding and ultimately an optimizing of our internal processes in purchasing and sales. We therefore achieved measurable results that have helped us significantly increase profitability. We are delighted to have such a competent partner in SBP by our side.”
Simone Kraus, Managing Director, WiBU TextilPlus, Ahrensburg