Schulte Berater + Planer: Hülsta Launches a Quality Initiative to Increase Customer Satisfaction

Hülsta-Werke Hüls GmbH & Co KG is a German furniture manufacturer that has been family-owned for over 70 years. Based in Stadtlohn, the company produces exclusively in the western Münsterland region and distributes its product range globally through specialized retailers. Hülsta differentiates itself from competitors by maintaining high-quality standards throughout the entire process chain.

In its ongoing pursuit of excellence, the traditional furniture manufacturer is launching a quality initiative across the entire process chain. In collaboration with Schulte Berater + Planer, significant quality metrics were improved by 10% within a year.

Our Challenge - Optimization Potential, Consumer Satisfaction, and Quality Improvement

The goal was to reveal and activate optimization potential, particularly in logistics, as a key business process. Logistics was defined as the processes from quality control and packaging to assembly at the end customer's location. The main objective was to increase consumer satisfaction by improving the quality of distribution logistics functions and processes.

Our Solution - Benchmarking, Improvement Potential, and Implementation Plan

In systematic project steps, process analyses were conducted in the logistics areas of

End of production
Internal and external logistics
Trade logistics

The results were benchmarked against industry-specific standards. This identified numerous individual potentials, which were grouped into categories of improvement potential and incorporated into an implementation plan with results monitoring.

Our Result - Long-term assurance of quality standards and customer satisfaction through

creation of new quality awareness
structural and process optimizations in all evaluated functions and processes

Contact Person - Would you like more information or do you have a similar project?

I look forward to hearing from you.

Marcus Bender

+49 (0) 251/8 57 18-30 mbender@sbp-ms.de

Success Stories - Insights into Our Success Recipes: Project Reports & Case Studies

Customer testimonials that convince - Learn what our customers have to say

“The project with Schulte Berater + Planer on a sensitive and important topic in our transport logistics was very goal-oriented and successful. We received vital impulses and also found the collaboration within the project team to be very agreeable.”
Klaus Hartmann, Fleet Manager, nobilia-Werke J. Stickling, Verl
“We have been working with Schulte Berater + Planer for 20 years. Our first project, the planning and realization of a new logistics center across from the brewery, was a great success. Since then, we have achieved much together in partnership, with projects in logistics and the digitalization of processes. On a personal level, every reunion is always a pleasure!”
Franz Kolm, Head of Logistics, Privatbrauerei Zwettl, Zwettl
“When we faced the challenge of finding the right concept for our new logistics location in 2021 due to our dynamic growth, we relied on SBP’s expertise. The collaboration resulted in a convincing overall concept, which is why we decided to entrust SBP with the project management for the complete realization of the new location!”
Tim Schön, Managing Director, Kreyenhop & Kluge
“I have known Schulte Berater + Planer for many years now and appreciate the flexible and competent support for a wide range of tasks in logistics and strategy. With SBP, we can quickly and efficiently bring industry experience, up-to-date know-how, an external perspective, and professional project execution into our project teams.”
Jörg Metzner, Head of Logistics, Paulaner Brewery Group, Munich
“With SBP, we succeeded in a better understanding and ultimately an optimizing of our internal processes in purchasing and sales. We therefore achieved measurable results that have helped us significantly increase profitability. We are delighted to have such a competent partner in SBP by our side.”
Simone Kraus, Managing Director, WiBU TextilPlus, Ahrensburg